COMPETITIVE ANALYSIS REPORT/
WITH CONSULT
Detailed web site analysis along with competitive analysis. topic covered include:
Where your company is being talked about, by whom, about what, how often. What
are your competitors doing in the space, what key words are working, what programs
and ad vehicles are working and who is using them. Where are the opportunities.
Where is your company strong and where is it coming up short and what can you
do about it. $3000
NEW SITE/CONSULTING
New site consulting package: competitive analysis, keyword research, SEO strategy
and detailed site optimization plan $4500
SMALL SITE/CONSULTING
Mini-audit: ranking report, site review, keyword research and detailed site
optimization plan—we work out the strategy for you and you implement,
with one of the following levels of support: $2500
Option 1: Weekly ranking report, plus email support (1
hour included, more service available at $150/hr) $250/month
Option 2: Weekly ranking reports, plus coaching sessions
and hands-on SEO services as needed (6 hours/mo. included, more service available
as requested at $150/hr) $1000/month
SEO FULL SERVICE
Site performance audit, thorough analysis of up to 6 competitors, keyword effectiveness
research, and a comprehensive search engine marketing plan, with in-depth
consulting and strategy development $4500
Top-level page optimization (5-10 pages), internal link development, paid inclusion,
basic external link development, monthly monitoring and ranking reports—6-12
month program, $20,000 typical program cost $6000 deposit, then $2000/mo
SOCIAL MEDIA SERVICES
Social
Media Strategy Development we can help you identify and create content or
do it for you; we can hone your brand message, we can help you and show
you how to create communities
and identify influencers with the greatest potential for your
social media
engagement.
We help you create or we
can create a roadmap based on your existing marketing materials
and then
map those
goals to your social media
marketing campaigns as a way to support your overall search engine marketing
strategy
Community and Blogger Outreach; We show you how to create personal relationships
with the social media influencers and evangelists that have the greatest
power and influence in social
networks
Social Media Distribution we show you howor we can optimize your
press releases, videos and other web 2.0 media to maximize its reach within
the vast array
of social media
networks- i.e. Social bookmarking
Campaign Management We teach and show you how to use your social
media initiatives so that it is in concert with your search engine optimization
and paid
search marketing
efforts
Monitoring and Reporting- We monitor everything about your brand-we listen
and we can show you how.
Provide a full training on how clients canintegrate social
media into future marketing strategies $150/hr with minimums
OTHER SERVICES
Pay per click campaign development and bid management--may be included in a
monthly retainer agreement for a reduced cost $2500-4500, then 20% of spend/month
SEO content development, web PR, blog set up, podcasting, video interviews
or testimonials, social media marketing, external link development, article
submissions, content development, and branding, are all charged on a case by
case basis, depending on the scope and nature of the project. |